Join us October 18th, and welcome two guest speakers from Refresh Columbia for a design doubleheader.

Giovanni DiFeterici and Gene Crawford, the editors of UnmatchedStyle.com will do a deep dive into some core principals of successful website design subjects – what makes a UI work (or not),  and the user experience of the sign up and call-to-action.

Symbolic Imagery in Interface Design by Giovanni DiFeterici
Giovanni will discuss the inherent symbolic nature of UI elements, how people interact with them in relation to their real world analogs and how to build a description of an element's function into its visual presentation. Understanding how people think about the interactive visuals that we build can help us design more cleanly and to speak more clearly to our users.

Sign Up UX Design by Gene Crawford
Your web app's sign up experience or the call-to-action on your website better be top-notch. People have short attention spans and take no mercy when shopping or passing judgement on your service or products. We'll be looking at some best practices and review great examples that help demonstrate what goes into a solid sign up/call to action user experience: we'll get into some psychology, patterns & design reviews.

WE'RE EXPECTING A FULL HOUSE, SO REGISTER NOW!